BAV Credentials – Four decks to help you showcase BAV
Now available on the Fount; four versions of BAV credentials. You can edit and adapt any of them to...
May 15, 2024
APAS Show 2024
APAS is the largest food and beverage event in the Americas, and the largest supermarket fair in the world....
April 26, 2024
World Retail Congress 2024
The World Retail Congress 2024 returned in Paris, hosting over 800 retail leaders for 3 days of networking, learning...
April 18, 2024
Solving the Great Digital Dilemma
Launched at the World Retail Congress 2024 in Paris, our new report describes what we’ve always instinctively known –...
April 16, 2024
Best Countries 2023/4 Parliamentary Reception
On April 16 2024, we held the Best Countries 2024 Parliamentary Reception. Hosted by Sir Geoffrey Clifton-Brown, Member of...
February 21, 2024
Archetypes – reflecting the human face of a brand
Archetypes are the characters that reflect the human face of a brand. They’re a way of neatly and vividly...
November 1, 2023
Behind the Scenes of our Graphic Novel
The BAV Graphic Novel series creates data-driven, compelling brand stories that are mined directly from our vast BAV data bank...
October 25, 2023
Holiday Wrap 2023
Global analysis of results of the world’s biggest shopping events, from 11.11 (Singles Day) to Black Friday and beyond....
August 14, 2023
Launching the Python SDK for the BAV API
Our driving strategy at BAV@WPP is to make BAV more useful to more WPP colleagues, on more occasions. This...
August 3, 2023
Edward M. Lebar
The worldwide BrandAsset Valuator community is saddened to hear of the death of Edward M. Lebar. Those of us...
July 14, 2023
Global Analysis on Amazon Prime Day 2023
Global analysis on Amazon Prime Day 2023, and implications for the holiday shopping season and beyond. Launched in the...
