Brand Equity analysis
Just how healthy is your brand? Is it a Momentum brand and headed for the heights, a Leader, a little Unfocused or, more worryingly, a Fatigued brand?
Our Equity analysis will take a deep dive into your brand and report on its overall health; its potential for development and its level of emotional appeal with its consumers. BAV analysis can also help you devise strategies to revive your brand if it’s decaying or fatigued.
We can measure your brand’s data against direct competitors or a specific set of benchmark brands from any category, sector or industry. Our Equity analysis is the gold standard brand measure that every brand merits and deserves.