November 4, 2024
BAV Pop-up Shop at Sea Containers on November 20
On November 20th we’ll be bringing you a unique opportunity to understand, use and benefit from the transformative power of…
BAV helps brands understand themselves, their competitors and global market forces in order to remain strong and continue growing.
November 4, 2024
On November 20th we’ll be bringing you a unique opportunity to understand, use and benefit from the transformative power of…
October 30, 2024
Join David Roth and Divya Munjal as we look back at last year’s conversation where we uncovered the essence…
October 10, 2024
The annual WPP BAV Best Countries study measures the global perceptions of countries and how those perceptions drive GDP…
1993
The first BAV study
52
Markets around the globe
16,000,000,000
Data points
67,000
Brands studied globally
2,500,000
People interviewed worldwide
1,000+
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