Covering the biggest shopping festival in the world
To discover the latest developments in all things retail, we must look to China, where ideas and innovations are...
October 8, 2021
Join us for our regional BAV Surgeries on Wednesday 13th October
The ways that BAV can help you better understand brands, brands in culture, consumers and the global marketplace are...
September 7, 2021
Everything you wanted to know about BAV…but were afraid to ask
The ways that BAV can help you better understand brands, brands in culture, consumers and the global marketplace are...
September 7, 2021
BAV releases Love+ exploring retailer love around the globe
Through unique data and powerful insights, BAV is excited to present BAV’s Love+ Metric, a deeper look at the...
September 6, 2021
Welcome to BAV Manic Monday
This isn’t just another Manic Monday courtesy of the Bangles – this is a very special Monday. The day...
July 21, 2021
Visual AI the Next Frontier of E-Commerce
This new study from BAV@WPP & visual AI specialists Syte, examines how this layer of technology can help e-commerce...
June 28, 2021
Introducing Brain Sparks from BAV
An insight, a surprising fact or just a flash of inspiration to challenge, stimulate and sometimes just amuse you....
June 15, 2021
New ways of accessing BAV data
This week sees the launch of many new ways you can access BAV Insights. More tools, more ways to...
May 10, 2021
Join us to travel the world
The WPP BAV Best Countries study measures perceptions of countries across the world. Tracking the impressions & opinions of...
April 13, 2021
Launching the new Best Countries 2021 Report
The sixth annual Best Countries report reveals the importance of social justice as a global ambition, the unexpected societal...
February 11, 2021
Dates with Destiny
Dates With Destiny explores how brands can win consumers and sales at China’s shopping mega-festivals. Alibaba Singles’ Day on 11.11,...
