A front-row look at how the world really shopped in 2025, and what it might mean for 2026.
This year’s global shopping season didn’t fade – it delivered record numbers and proved these moments still matter. But it also made one thing clear: the rules of retail are changing fast.
In this must-watch webinar, David Roth is joined by Dennis Potgraven, Chief Strategy Officer at WPP Media China; Zarina Kanji, Managing Director UK & Europe at WPIC; Tyler Murray, Chief Revenue Officer at VML and Chief Enterprise Solutions Officer for North America; and Jane Raynandi, Head of Asia & Director of Consumer Psychology & Strategy, BAV to break down the data behind the world’s biggest shopping events and what they really tell us about what’s next.
Together, they cut through the hype to reveal the forces reshaping the season – sharper, more selective consumers; AI accelerating decisions and compressing the purchase journey; longer, always-on shopping calendars; and an intensifying battle between platforms to own attention, influence, and conversion.
Join us for a view of a record-breaking season in transition – and the insights brands need to win in 2026.
