Launched in the US in 2015, Amazon Prime Day has spread globally to become one of the major events on the annual shopping calendar. But has Prime Day had its day, or in a tight economic environment, will it rise to new sales heights this year?
Explore expert analysis from around the planet on Prime Day 2023 and identify the implications and opportunities for brands now and in the future – both in other shopping days leading to the holiday season, and in planning for Prime Day 2024. Discover fresh BAV retail insights, and learn how Amazon has earned its place in the BAV Most Influential Global Retail Brands 2023.
The World’s Most Influential Retail Brands
Influence matters, particularly to retail brands, because, in times like this, exerting Influence through emotional connections is the antidote to the alternative: price-cutting. Learn why it pays to be Influential – and to be Influential in as many ways as possible.
The History of Retail in 100 Objects Experience
Visit the 100 objects on display – from the Abacus to Alexa. Drop into the World Retail Congress Hall of Fame, the Intel Innovation room and listen to in-depth interviews with industry leading Hall of Famers.
Download and enjoy our extraordinary virtual experience app onto your smartphone (iOS and Android), Mac or PC.
The first BAV study
Markets around the globe
Brands studied globally
People interviewed worldwide