How do you take our many thousands of brands with their billions of facts and statistics and convert that data into fun, colourful, custom-written and insight driven novels?
The BAV Graphic Novel series creates data-driven, compelling brand stories, mined directly from our vast BAV data bank in real time, to bring the data to life to understand a brand’s story. They are available to create for any brand and in any country, and in Chinese, English, French, German, Italian, Japanese, Portuguese and Spanish.
The wealth of data – there are more than 100 million different versions of our first edition – creates a data-driven, custom-written brand story, on-demand. This is where big data and AI meet creativity.
And let’s face it, data can be a bit dry, could use a little creative sparkle.
Behind the scenes
The team behind BAV’s graphic novels discuss how to take many thousands of brands with their billions of data points and convert that data into fun, custom-written and insight-driven novels
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BAV IS THE LARGEST, MOST COMPREHENSIVE BRAND ANALYTICS PLATFORM IN THE WORLD
1993
The first BAV study
52
Markets around the globe
16,000,000,000
Data points
63,000
Brands studied globally
2,500,000
People interviewed worldwide
1,000+
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